Crossfit Yelm

Project Description

Crossfit Yelm Website Design and Development Project

Overview: Crossfit Yelm approached our team with a vision to revamp and expand its digital presence. The result was a dynamic, multi-faceted website that serves as both a membership portal and an e-commerce platform. Drawing on the strengths of WordPress, WooCommerce, and Elementor, we built a site that effectively caters to the fitness community’s diverse needs.

1. Branding:

  • Identity Creation: Through consultative sessions with the Crossfit Yelm team, we delved into the core values, aspirations, and ethos of the brand. These insights were foundational in shaping a distinct brand identity for the gym.
  • Branding Guidelines: Our design team meticulously crafted branding guidelines to ensure consistency across all digital and offline assets. These guidelines touch upon color schemes, typography, logo usage, and more, setting the tone for a cohesive brand experience.

2. Web Design and Development:

  • Membership Portal: We designed a dedicated membership portal to recognize the importance of community engagement. Members can access exclusive content, manage their profiles, and interact with fellow athletes.
  • E-commerce Integration: Using WooCommerce, we integrated a robust e-commerce platform, allowing users to purchase gym merchandise and workout gear.
  • Custom Check-in System: One of the standout features is the custom check-in system. Coaches can now effortlessly check in athletes as they arrive for class, streamlining the process and enhancing gym operations.

3. Platform & Tools:

  • WordPress: The site’s backbone, WordPress, offers flexibility and a user-friendly content management system.
  • Elementor: A leader in page building, Elementor facilitated the seamless incorporation of design elements, ensuring both aesthetic appeal and functionality.
  • WooCommerce: Handling the e-commerce side of things, WooCommerce ensures a smooth shopping experience for users, from product selection to checkout.

4. Local SEO:

  • Optimization: Grounded in comprehensive keyword research targeting local terms associated with fitness and Crossfit, our SEO strategy prioritized on-site optimization, content enhancement, and metadata crafting.
  • Local Listings: To boost Crossfit Yelm’s visibility in the local community, we secured its presence on significant local listing platforms, notably Google My Business.

5. Maintenance and Support:
Our collaboration with Crossfit Yelm extends beyond the initial launch. We are committed to maintaining the website, ensuring that performance is optimized, updates are applied, and the user experience remains top-notch. By actively monitoring and making necessary adjustments, we guarantee the site’s resilience and relevance.

Crossfit Yelm’s revamped website represents effective design, development, and branding synergy. The site enhances the user experience and solidifies Crossfit Yelm’s reputation as a leading fitness community. With ongoing maintenance and a strong local SEO foundation, Crossfit Yelm is positioned at the forefront of the local fitness digital landscape.

more projects completed

My Business

why is it important?

A recent Google report found that 60% of smartphone users contacted businesses directly through the GMB interface using the “click to call” option.

Web Design

Connect with customers

Spot N Designs is a wordpress development company who can design an amazing website that will keep your visitors engaged and drive sales! We are enthusiastic about creating stunning sites that assist our clients in reaching their business goals. We spend the time to understand your unique requirements and build a website tailored to your specific needs!


Search Engine Optimization

SEO is a way to make sure that people can find your website when they are looking for it on the internet. 

Small business owners often do not have the time to do effective search engine optimization on their own website. This can be a huge mistake, because you are missing out on potential customers who are looking for your services online. Spot N Design offers affordable and effective SEO services that will help your website rank higher in search engines, so you can get more customers to your business.



let us take care of it

Managed hosting is a good choice for business owners who want to focus on their core business and leave the website management to experts. By choosing to have Spot N Designs as your hosting service, you can reduce the stress of managing your website hosting, improve your website’s performance, and increase your site’s security.

We are a proud partner of Cloudways


what is included?

Stationary will help build up and establish your brand recognition. Every time customers receive or see anything from your company, they instantly see graphics that identify who YOU are.


why is it important?

“Brands are essentially patterns of familiarity, meaning, fondness, and reassurance that exist in the minds of people.”

Building a brand showcases your uniqueness to the world. Your values, expertise and story set you apart from all of those competitors out there who want what YOU have!

It’s important to brand yourself in order for future business opportunities. A strong, well-established brand can give you more leverage within your industry and make it easier on investors because of how established they are already!

The best way to get people talking about your company is through word-ofmouth advertising. This technique works because a strong brand has been established and consumers know what they are supposed to expect from it, so there’s no need for them refer other potential customers who might not want the same thing as others do since everyone trusts those brands already!

To brands, trust is the difference between intent and action. It’s what makes people buy from you instead of going elsewhere–and it’s even more important in crowded markets where your competition can be fierce!