Learning Local SEO

Completed November 3, 2022

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Certification Description

Learning Local SEO:

Do you need to increase visibility for your business? In this course, instructor Sherry Bonelli shows you how to achieve higher local visibility. Sherry explains the difference between local SEO (search engine optimization) and general SEO and teaches you the local SEO strategies that impact local search results most. She teaches you how to target keywords and leverage Google My Business (GMB) for higher search rankings. Sherry shows you how you can get and manage reviews for higher rankings, create a website that’s friendly to searches as well as users, and build greater trust for your website and brand. While Sherry references Google throughout this course, you can leverage her tips to increase your visibility, no matter the search engine your customers use.

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Google
My Business

why is it important?

A recent Google report found that 60% of smartphone users contacted businesses directly through the GMB interface using the “click to call” option.

Web Design

Connect with customers

Spot N Designs is a wordpress development company who can design an amazing website that will keep your visitors engaged and drive sales! We are enthusiastic about creating stunning sites that assist our clients in reaching their business goals. We spend the time to understand your unique requirements and build a website tailored to your specific needs!

SEO

Search Engine Optimization

SEO is a way to make sure that people can find your website when they are looking for it on the internet. 

Small business owners often do not have the time to do effective search engine optimization on their own website. This can be a huge mistake, because you are missing out on potential customers who are looking for your services online. Spot N Design offers affordable and effective SEO services that will help your website rank higher in search engines, so you can get more customers to your business.

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HOsting

let us take care of it

Managed hosting is a good choice for business owners who want to focus on their core business and leave the website management to experts. By choosing to have Spot N Designs as your hosting service, you can reduce the stress of managing your website hosting, improve your website’s performance, and increase your site’s security.

We are a proud partner of Cloudways
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Stationary

what is included?

Stationary will help build up and establish your brand recognition. Every time customers receive or see anything from your company, they instantly see graphics that identify who YOU are.

branding

why is it important?

“Brands are essentially patterns of familiarity, meaning, fondness, and reassurance that exist in the minds of people.”

Building a brand showcases your uniqueness to the world. Your values, expertise and story set you apart from all of those competitors out there who want what YOU have!

It’s important to brand yourself in order for future business opportunities. A strong, well-established brand can give you more leverage within your industry and make it easier on investors because of how established they are already!

The best way to get people talking about your company is through word-ofmouth advertising. This technique works because a strong brand has been established and consumers know what they are supposed to expect from it, so there’s no need for them refer other potential customers who might not want the same thing as others do since everyone trusts those brands already!

To brands, trust is the difference between intent and action. It’s what makes people buy from you instead of going elsewhere–and it’s even more important in crowded markets where your competition can be fierce!